COMING SOON
NOVIA combines an electric callus file designed around a powerful and a consistent motor with a cream formulated with urea + salicylic acid.
Join the waiting list for early access pricing.
10% OFF — Early Access
EXPLORE THE PACKAGES
Currently in development. Be the first to know when NOVIA launches.
Stubborn calluses can be difficult to manage.
Conventional foot-care routines often focus on filing or moisturising separately. But rough, thickened skin can need a more considered approach.
NOVIA is being developed around two complementary steps: mechanical removal, followed by keratolytic foot treatment.
THE TWO-STEP SYSTEM
Two steps. One complete approach to foot care.
01 — REMOVE
Electric Callus File
Designed to mechanically target areas of built-up hard skin.
02 — CARE
Keratolytic Foot Cream
A urea + salicylic acid formulation designed around keratolytic foot care for rough and thickened skin.
03 — MAINTAIN
An Ongoing Routine
A simple, considered approach to ongoing at-home foot care.
REMOVE — CARE — MAINTAIN
Not all electric callus files are built the same.
Many electric callus removers compete on price. NOVIA takes a different approach — focusing on consistent motor performance, dependable battery life and overall product quality.
POWER
Designed for consistent motor performance — not simply the lowest possible cost.
BATTERY
Designed with battery longevity in mind, so you aren’t constantly reaching for the charger.
QUALITY
A premium approach to the motor, battery and overall construction.
Because an electric callus file is only useful if it performs when you need it.
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TARGETED CARE
More than a moisturiser.
Targeted care for rough, thickened skin.
Powered by urea and salicylic acid, the NOVIA cream is designed to soften and exfoliate rough, thickened skin — an essential second step in the system.
How is NOVIA different from a standard electric callus file?
What comes with NOVIA?
Is NOVIA suitable for everyone?
When will NOVIA launch?
EARLY ACCESS PACKAGES
Expressions of interest only. No payment is required today.
NOVIA Complete System
Electric callus file and targeted footcare cream.
£54.99
£49.49
10% OFF — Early Access
JOIN THE WAITING LIST
NOVIA Advanced Footcare Sytem
Electric callus file, targeted footcare cream and an exclusive step-by-step NOVIA Video guide to support the home routine.
£79.99
£71.99
10% OFF — Early Access
JOIN THE WAITING LIST
Join the waiting list for early access to the NOVIA packages.
Currently in development. No purchase required.